JourneyBlazers helped a trading company boost quality of their accounts with Salesforce Marketing Cloud Personalization.
More applications > more accounts > more funded accounts > more trading accounts.
Quality Accounts for Trading Company Read More »
At JourneyBlazers, we do a lot of challenging Salesforce Marketing Cloud implementations within highly regulated industries such as Banking, Insurance, Healthcare and LifeSciences amongst others. Our team has successfully advised on and implemented some of the most complex SFMC engagements for clients in these regulated industries. Below are a few considerations when setting up
Interactive Emails in Salesforce Marketing Cloud’s content builder is an amazing way to solicit additional attributes (progressively profile) and get to know more details about your target audience (customers, subscribers, leads and prospects).
Progressive Profiling with Interactive Emails Read More »
Using Salesforce Personalization business users / marketing teams can now themselves build, test and train machine learning algorithms – Einstein Recipes, to promote personalized content (articles, blogs, infographics, products etc.) using a point and click user interface. Think of being able to create algorithms on the fly for scenarios like co-buy, co-browse, smart product
Einstein Recipes: Transparent, Trainable, and Zero-Code Machine Learning Algorithms Read More »