JourneyBlazers

Salesforce Marketing Cloud Next - Architect

JourneyBlazers is a boutique Salesforce implementation partner with a perfect 5.0 CSAT score on the AppExchange and SOC 2 Type II certification. We serve clients in federal, state and local government, financial services, and higher education. Our team works across the US, UK, and India.

We’re hiring a Marketing Cloud Next Architect to lead the design and delivery of Marketing Cloud Next implementations, including migrations from Marketing Cloud Engagement.

Marketing Cloud Next runs natively on the Salesforce platform with Data 360 as its foundation. This role needs someone who is as comfortable designing a data model and identity resolution strategy as building a marketing flow.

 

Location: Remote (United States)
Employment Type: Full-time
Citizenship: U.S. citizenship required due to public sector client contract requirements

 

What You’ll Do

  • Own the solution architecture for Marketing Cloud Next implementations, from discovery and requirements through design, build, and go-live.
  • Design Data 360 foundations: data streams, data lake objects (DLOs), data model objects (DMOs), mapping, identity resolution match and reconciliation rules, calculated insights, and data graphs.
  • Build segmentation and activation strategies that move audiences from Data 360 into Marketing Cloud Next campaigns and journeys.
  • Configure Marketing Cloud Next on the core platform: business units, campaigns, Flow-based marketing journeys, email and SMS channels, content and personalization.
  • Design consent and preference management that meets client privacy and regulatory requirements.
  • Lead migrations from Marketing Cloud Engagement (Email Studio, Journey Builder, Automation Studio, Contact Builder) to Marketing Cloud Next. Map legacy data extensions, journeys, and automations to their Next equivalents, and flag the gaps.
  • Define reporting and attribution using Data 360 and Tableau Next.
  • Advise clients on where Agentforce and Einstein capabilities fit into their marketing operations.
  • Lead client workshops, write solution design documents, contribute to statements of work and estimates, and mentor consultants on the team.

Minimum Requirements

  • 7+ years of Salesforce experience, including 4+ years implementing Marketing Cloud Engagement for clients.
  • Hands-on Data 360 (Data Cloud) implementation experience: ingestion, data modeling, identity resolution, and segmentation.
  • Hands-on experience configuring Marketing Cloud Next in a sandbox, a proof of concept, or production.
  • Strong core platform skills: data model, security and sharing, Flow, and integration patterns.
  • Experience leading requirements gathering and solution design directly with client stakeholders.
  • Excellent written and verbal communication with both technical and business audiences.

Preferred Qualifications

  • Salesforce Certified Marketing Cloud Next Consultant
  • Salesforce Certified Data 360 Consultant (formerly Data Cloud Consultant)
  • Marketing Cloud Engagement Consultant or Developer certification
  • Salesforce Application Architect or Platform App Builder
  • Experience with public sector, utility, or regulated industry clients
  • Experience with MuleSoft or other integration platforms

Benefits:

  • Competitive salary 
  • 100% coverage for Medical, Dental, and Vision Care
  • 20 days Paid Time Off (PTO)
  • 9 Paid Holidays
  • 401k Plan

JourneyBlazers is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other legally protected characteristic.