Insights and Customer Stories
Off The Charts Engagement with WhatsApp and Salesforce
With 98% open rates and 90 sec average response time – WhatsApp was the right solution for our Client to drive engagement in India and other locations. In our very controlled MVP we were able to achieve a 72% open rate in the very first week.
Credit Where Due
“As much as JourneyBlazers helped us stand up the product, they actually helped us figure out how to be better marketers, and how to view this technology in a whole new way that we hadn’t considered.”
Transportation Authority Streamlines Partner Onboarding
JourneyBlazers successfully helped one of the largest transport authorities automate their partner program, moving from cumbersome manual processes to a streamlined, customer-centric CRM approach.
Faster Loan Progression with Salesforce!
JourneyBlazers partnered with a loan processing company to accelerate their franchise loan process. This was aimed at enhancing the customer journey for franchise applicants and result in faster sales and openings.
JourneyBlazers is now a Salesforce Data Cloud Approved Partner!!
We at JourneyBlazers are extremely proud to announce that we are now a Salesforce Data Cloud Approved Partner! Learn about our Quickstart.
Quality Accounts for Trading Company
JourneyBlazers helped a trading company boost quality of their accounts with Salesforce Marketing Cloud Personalization.
More applications > more accounts > more funded accounts > more trading accounts.
Five Key Considerations For Implementing Salesforce Marketing Cloud In Regulated Industries
At JourneyBlazers, we do a lot of challenging Salesforce Marketing Cloud implementations within highly regulated industries such as Banking, Insurance, Healthcare and LifeSciences amongst others.
Progressive Profiling with Interactive Emails
Interactive Emails in Salesforce Marketing Cloud’s content builder is an amazing way to solicit additional attributes (progressively profile) and get to know more details about your target audience (customers, subscribers, leads and prospects).
Einstein Recipes: Transparent, Trainable, and Zero-Code Machine Learning Algorithms
Using Salesforce Personalization business users / marketing teams can now themselves build, test and train machine learning algorithms – Einstein Recipes, to promote personalized content
Zero-Party Data + Building Trust with Salesforce Personalization
This article will help you understand what zero-party data is, how regulations are going to change the way marketers utilize audience data and how to drive contextualized and personalized marketing efforts.